Free Resources

Agency Templates Library

Free, editable contracts, checklists, briefs and proposals for running an agency. Download a template, add your branding and get to work.

23 templates4 categoriesFree to downloadMade for agencies
01

Contracts & Agreements

View all 11 →

Signable, binding documents that govern the agency and client relationship.

Agency Retainer Agreement
2.Scope of Services
4.Scope Adjustments
5.Duration, Renewal and Termination
+10 more clauses
AGENCYDOCX
CONTRACT

Agency Retainer Agreement

The core retainer contract, ready to brand.

Get template →
SEO Retainer Agreement
2.SEO Scope of Services
3.Monthly Deliverables
5.No Guarantee of Rankings or Results
+14 more clauses
SEODOCX
CONTRACT

SEO Retainer Agreement

Scope and deliverables for monthly SEO work.

Get template →
PPC Management Retainer Agreement
2.PPC Scope of Services
3.Management Fee and Ad Spend
4.Budget Changes and Approval
+15 more clauses
PPCDOCX
CONTRACT

PPC Management Retainer Agreement

Management fee, ad spend and reporting, kept apart.

Get template →
Creative Agency Retainer Agreement
2.Creative Scope and Capacity
3.Revisions
4.Turnaround and Availability
+14 more clauses
CREATIVEDOCX
CONTRACT

Creative Agency Retainer Agreement

Capacity, revisions and source files in writing.

Get template →
Web Development Retainer Agreement
2.Scope of Maintenance
3.What Is Not Included
4.Service Level Agreement and Response Times
+17 more clauses
WEBDOCX
CONTRACT

Web Development Retainer Agreement

Maintenance scope, SLA, backups and what is not included.

Get template →
Social Media Retainer Agreement
2.Social Scope and Deliverables
3.Content Approval Workflow
4.Account Access and Credentials
+16 more clauses
SOCIALDOCX
CONTRACT

Social Media Retainer Agreement

Posts, approvals and account access per cycle.

Get template →
Client Service Agreement
2.Services
4.Term and Termination
5.Intellectual Property and Ownership
+10 more sections
MSADOCX
CONTRACT

Client Service Agreement (MSA)

The legal terms you sign once with every client.

Get template →
Statement of Work
1.Project Overview and Objectives
2.Scope of Work
3.Out of Scope
+8 more sections
SOWDOCX
CONTRACT

Statement of Work (SOW)

Scope, deliverables, acceptance and milestones per project.

Get template →
Service Level Agreement
1.Services Covered
2.Priority Levels
3.Response and Resolution Targets
+7 more sections
SLADOCX
CONTRACT

Service Level Agreement (SLA)

Response times, uptime and service credits.

Get template →
Mutual Non-Disclosure Agreement
1.Purpose
3.Exclusions
4.Obligations of the Receiving Party
+8 more sections
NDADOCX
CONTRACT

Non-Disclosure Agreement (NDA)

Mutual by default, for pitches and discovery.

Get template →
Case Study & Testimonial Release Form
1.Grant of Permission
2.Scope of Use
3.Review and Approval
+5 more sections
RELEASEDOCX
CONTRACT

Case Study Release Form

Written permission to publish client results.

Get template →
02

Onboarding

View all 8 →

Taking a client on, and seeing them out: checklists and the intake questionnaire.

Client Onboarding Checklist
Kickoff Call Agenda (30–45 minutes)
Before You Start (First 48 Hours)
The First Week
24 tasks in 3 phases
ANY AGENCYDOCX
ONBOARDING

Client Onboarding Checklist

The 3-phase onboarding checklist for any agency.

Get template →
SEO Client Onboarding Checklist
Performance Baseline Snapshot
Before You Start (First 48 Hours)
The First Week
26 tasks in 3 phases
SEODOCX
ONBOARDING

SEO Client Onboarding Checklist

Access, baseline and Search Console set up in week one.

Get template →
Social Media Client Onboarding Checklist
Content Foundation Worksheet
Approval Workflow
Engagement Baseline Snapshot
21 tasks in 3 phases
SOCIALDOCX
ONBOARDING

Social Media Client Onboarding Checklist

Voice, content pillars and the approval workflow.

Get template →
PPC Client Onboarding Checklist
Conversion Tracking Verification Checklist
Billing Ownership
Performance Baseline Snapshot
23 tasks in 3 phases
PPCDOCX
ONBOARDING

PPC Client Onboarding Checklist

Conversion tracking, MCC access and billing ownership.

Get template →
Web Design Client Onboarding Checklist
Asset Checklist
Content Responsibility (per page)
Creative Brief Worksheet
19 tasks in 3 phases
WEBDOCX
ONBOARDING

Web Design Client Onboarding Checklist

Content owners, assets, brief and sitemap.

Get template →
Creative Agency Client Onboarding Checklist
Brand Kit Checklist
Brand Immersion Worksheet
Creative Brief and Direction
19 tasks in 3 phases
CREATIVEDOCX
ONBOARDING

Creative Agency Client Onboarding Checklist

The full brand kit before the first concept.

Get template →
Project Intake Questionnaire
1.Contact and Basics
2.Business and Background
3.Goals and Success Metrics
+5 more sections
INTAKEDOCX
ONBOARDING

Project Intake / Discovery Questionnaire

The discovery questions to ask before you scope.

Get template →
Client Offboarding Checklist
Handoff Packet
Access Revocation
Exit Conversation
19 tasks in 3 phases
OFFBOARDINGDOCX
ONBOARDING

Client Offboarding Checklist

A clean exit: handover, access and a referral.

Get template →
03

Project Management

View all 2 →

Running the work after it is scoped.

04

Sales & Proposals

View all 2 →

Winning and billing the work.

No templates match that search. Try another word.

Templates Start the Relationship. Clientish Runs It.

Turn your intake questionnaire into an onboarding form, your retainer into recurring billing and your proposals into signed orders, all in one branded client portal.

7-day free trial · No credit card required
Scroll to Top